No matter how outstanding your product is, if nobody is buying it, then what’s the point? Marketing is vital for a brand. Yes, Captain Obvious. But what about marketing automation? If you haven’t implemented this technology yet, 49% of businesses are already ahead of you.
One of Magento's leading extension providers and trusted partners of ours, MageWorx, recently conducted an interview with our co-founder Steven Wu. MageWorx is an innovative Magento partner, specialising in developing Magento extensions to help online businesses thrive with extended functionality such as SEO, shipping, product management, user experience and more.
Statistics show that 75% of shoppers will leave your eCommerce store with items still in their shopping cart.
That's a lot of potential sales lost.
Cart abandonment is an uphill struggle that thousands of retail marketers around the world have to deal with on a daily basis. And while you can't persuade all cart-abandoners to complete the checkout – you can strategically persuade them to return.
Social media has gone way beyond funny cat videos and sharing embarrassing photos taken over the weekend.
These days, social media has become huge for businesses. It wasn't long ago that people were wondering how social media sites like Facebook were going to make money from their 'free' platforms. Now, it's difficult to imagine what we ever did before Facebook Advertising came along.